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Kim Nelson
VP/President, Snacks Unlimited
General Mills

Kim Nelson is the President of General Mills Snacks Unlimited Division, where she is responsible for the profitable growth of some of America’s favorite snack brands, including Nature Valley Granola Bars, Betty Crocker Fruit Snacks, Pop Secret popcorn, and Chex Mix.


Her portfolio of businesses contribute approximately $1.5 billion in retail sales to General Mills. Kim has been a corporate officer of General Mills since 2000. Her 17 year career spans leadership roles on a variety of brands including Hamburger Helper, Old El Paso, Cheerios, Wheaties, and Yoplait yogurt. She received her M.B.A. from Columbia University in 1988 and a B.S. in International Relations from Georgetown University in 1984.

Kim is an active member of the General Mills community and was a founding member of both the Black Champions Network and the Women in Marketing Network, organizations focused on enhancing the experiences of African Americans and women within General Mills. Kim was also Chair of the General Mills United Way Campaign for 2005. In the broader community, Kim is Chair on the Minneapolis YWCA board, and serves on the Congressional Black Caucus Foundation Board. Kim lives in Plymouth, Minnesota and is married with two lovely girls (4 and 6 years).






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This page was created on 05/23/2006 and last updated on 05/18/2007.


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