| FOR IMMEDIATE RELEASE: April 13, 2000 Contact: Marcy Dowse, director of communications; (651) 690-6829 St. Catherine’s 3M Center for Sales Innovation offers business-to-business sales continuing education ST. PAUL, Minn. — Gone are the days of Willy Loman, the salesman who rode “on a smile and a shoeshine.” Today’s successful sales programs mirror a highly sophisticated business world. It’s a world where understanding the environment of the client is just as important as understanding the product and where long-term relationships are critical to closing a complex sale. A continuing education series offered this spring at the Center for Sales Innovation at the College of St. Catherine will prepare women and men for the challenging but lucrative field of business-to-business sales. The center, a partnership with 3M, is the only sales education program in Minnesota and one of only six in the nation to bring academic discipline to sales education. WHAT: Coaching for Sales Managers — Managers will learn to work with sales representatives to enhance their selling strengths, and identify and correct selling problems. Wanda Brown, a recognized authority on sales force productivity and founder of Brown and Kirkwood, a sales management and performance consulting firm, will facilitate. WHEN: 8:30 a.m. to noon Monday, April 27 WHAT: Selling Across Cultures — Professionals involved in international sales will lean about decision-making, cultural values, building trust, international ethical issues and specific sales protocols. Sherry Tousley, who has trained global managers and executives from five continents will facilitate. Her clients include 3M, Medtronic, Thermo King, Schneider Trucking, Abbot Northwestern, Kimberly Clark and the U.S. Customs Service. WHEN: 8:30 a.m. to 3:30 p.m., Tuesday, May 16 WHAT: Selling in Teams — Participants will learn how to structure teams and help them work together, interface with customers and evaluate team effectiveness. Marjorie Mathison Hance, the 3M endowed chair in the business administration department at St. Catherine’s and founder of the Center for Sales Innovation, will facilitate. She was previously the national sales manager for Honeywell Lighting Controls and her current clients include Caterpillar, General Mills and Medtronic. WHEN: 8:30 a.m.-noon, Thursday, June 1 WHAT: Leadership Development for Women in Sales — Participants will develop strategic thinking skills, broaden perspectives, develop confidence and access a professional women’s network. Enrollment is limited; call (651) 690-6970 for more information. WHEN: Monday-Friday, June 12-16\ WHERE: All workshops are held at : 3M Sales Resource Center, 110 Mendel Hall The College of St. Catherine 2004 Randolph Avenue St. Paul WHERE: Full-day programs cost $395; half-day programs cost $195. Leadership development workshop cost CALL: For more information or to register, call (651) 690-6970 ### |